Team Rynkeby documentary shown on national television in Denmark in the autumn 2016.
TR Press UK - 01-04-2017
Tour de France organiser forces Team Rynkeby to change colour
The organiser of the Tour de France, the Amaury Sport Organisation (ASO), intends to go to court to prevent Team Rynkeby riding into France wearing yellow jerseys.
Amaury Sport Organisation (ASO) feels that Team Rynkeby will violate the organisation's trademark if Team Rynkeby – in the middle of the Tour de France – enters France wearing jerseys that can be confused with the Tour de France yellow jersey.
ASO therefore approached Team Rynkeby Foundation and stated that the organisation intends to go to court if Team Rynkeby does not voluntarily change the colour of its jerseys.
"I am deeply puzzled. "With the exception of the first ride to Paris in 2002, Team Rynkeby has worn yellow every year without us hearing from ASO's lawyers. "It's absurd that they're flexing their muscles on this matter after so many years," says Carl Erik Dalbøge, director of Team Rynkeby Foundation, which, however, has no immediate desire to enter into a legal battle with the French.
"We are a charity cycling team devoted to helping children with critical illnesses – not to fighting over the colour yellow with one of the world's most powerful sports organisations," he continues.
Switching to pink
According to Carl Erik Dalbøge, ASO is referring to an "age-old directive" from the French Cycling Federation, FFC, that grants ASO the exclusive right to use the colour yellow for cycling jerseys in connection with stage races that takes place on French soil during the Tour de France.
This is also the same directive that in the 1990s forced the Spanish team ONCE to switch from yellow to pink during the Tour de France.
"Our lawyers have advised us not to get into a dispute with the ASO. "If the ASO is capable of forcing some of the sport's biggest stars to wear pink in the Tour de France in the 1990s, it wouldn't take many court dates before we went begging to our retailer to order new jerseys in a new colour," says Carl Erik Dalbøge.
That's why Team Rynkeby Foundation has now asked their retailer Xtreme to create a new design in which the charity cycling team's yellow colour is changed to pink.
"Team Rynkeby will continue to ride in yellow, but as soon as we arrive at the French border on the summer tour to Paris, the riders will have to switch to the new pink jersey," says Carl Erik Dalbøge.
The pink Team Rynkeby jersey must be ordered in the Team Rynkeby shop before 2 April 2017 and will be delivered in weeks 25-26.