TR Press UK - 12-12-2017

Get some inspiration for discussing your Team Rynkeby sponsorship

Team Rynkeby Foundation wants to provide you with a little inspiration on how you as a Team Rynkeby sponsor can discuss your sponsorship.

Many sponsors are looking for inspiration on how to tell the outside world about their sponsorship of Team Rynkeby. For this reason, Team Rynkeby Foundation has created a brief template text that sponsors can use and take inspiration from if they choose.

Images can be downloaded here: www.team-rynkeby.com/images.

[Sponsor] supports critically ill children through Team Rynkeby

[Sponsor] has entered a sponsorship agreement with charity cycling team Team Rynkeby, which cycles to Paris every year to support children with critical illnesses.

When the Nordic region’s largest charity cycling team, Team Rynkeby, bikes to Paris this summer, it will be with support from [Sponsor].

[Sponsor] has entered into a [platinum sponsorship/gold sponsorship/silver sponsorship/bronze sponsorship/team sponsorship (possibly add value of sponsorship)] to support the work that Team Rynkeby’s 1,950 riders and 500 helpers from Denmark, Sweden, Norway, Finland, the Faroe Islands and Iceland are doing for children with critical illnesses.

“[Insert quote with reason why you support Team Rynkeby],” says [name], [title] with [sponsor].

€ 28 million for children with critical illnesses
This will be the 17th time that Team Rynkeby rides to Paris to raise money for children with critical illnesses. The first time was in 2002, when 11 cyclists gathered together for a good cause. Today Team Rynkeby’s Tour de Paris is one of the largest and most visible fitness and charity events in Scandinavia.

“Team Rynkeby members cover all their own costs associated with the trip to Paris. And since Rynkeby Foods and God Morgon cover all administrative costs for Team Rynkeby Foundation, we can send all funds raised directly on to the organisations that we work with in the six countries we operate in,” says Carl Erik Dalbøge, Director of Team Rynkeby Foundation.

The bulk of the funds is used to finance medical research, while a smaller portion goes to information initiatives as well as direct support to affected children and their families.

Over the years, Team Rynkeby has raised € 28 million for children with critical illnesses. In 2017 alone, the charity cycling team donated € 8.84 million to critically ill children in Denmark, Sweden, Norway, Finland, the Faroe Islands and Iceland.

Team Rynkeby will be cycling to Paris from 30 June to 7 July 2018. Read more here: www.team-rynkeby.com.

How do you activate your sponsorship?

If you have a good example of how your business activates your Team Rynkeby sponsorship, we would very much like to hear from you. Send an email to Mikkel Tholstrup Dahlqvist.

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